Reform Travel sheds light on sustainable tourism. We believe in tourism's power of doing good and want to inspire people to travel in a sustainable way, with care of our planet and it’s people. Tourism is the fastest growing industry and employs 1 out 11 people around the world. According to the forecast travel will increase from year to year, scoring around 1.8 billion international travelers in 2030. There is a delicate balance between growth and destruction but done in a sustainable way, travels can help fight poverty, injustice and gender inequality. It can be a great tool for conservation of wildlife and life below water. Sustainable tourism is a quality label ensuring everyone the best experience possible. We are on a mission of taking sustainable tourism from niche to norm. With the magazine as core, we also offer knowledge and inspiration to tourism professionals seeking to walk in the path of sustainability.